Fleisher, C. S., Bensoussan, B. E., & Bensoussan, B. E. (2007). Business and competitive analysis: Effective application of new and classic methods. Upper Saddle River, NJ: Pearson.
Παραπομπή Chicago StyleFleisher, Craig S., Babette E. Bensoussan, and Babette E. Bensoussan. Business and Competitive Analysis: Effective Application of New and Classic Methods. Upper Saddle River, NJ: Pearson, 2007.
Παραπομπή MLAFleisher, Craig S., Babette E. Bensoussan, and Babette E. Bensoussan. Business and Competitive Analysis: Effective Application of New and Classic Methods. Upper Saddle River, NJ: Pearson, 2007.
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